The Small Business Self-Assessment Quiz – 7 Questions to Ask Yourself

The Small Business Self-Assessment Quiz – 7 Questions to Ask Yourself
It is easy when you are a small business owner to have a narrow view of how you are doing. If things are going well and you are making a profit, you are in good shape, right? And, if you are in a rough spot and money is tight, then you need to be doing something better, no?

Let me suggest that both views are probably too myopic, and as a result, probably incorrect as well. Judging the success or failure of your business by a snapshot of how you are doing today, or this week, or even this month, is not what the savvy businessperson does. Do you think Howard Schultz determines how Starbucks is doing based on the sales of one day, or one region, or one product? Of course not. A lot more factors into the equation.

Here then are 7 things to examine vis-à-vis your business in order to determine how you are really doing.

1. Marketing: Of course you have a few marketing tricks up your sleeve, after all, if you didn’t, you would not be in business. But having some old standbys is not good enough. When was the last time you invented a new marketing campaign? Great businesses not only have a variety of marketing methods, but the marketing tactics are innovative and refreshed on an ongoing basis. They all may not work, but the point is, by continuing to market in different ways, you will learn what does work, and that’s key.

2. Social media: Hot on the tail of marketing generally is social media – specifically Twitter and Facebook. Compared to more traditional marketing approaches, social media is the new frontier. It is an area that you should have begun making traction in; if this isn’t the case, you need to determine how social media best aligns with your business goals and begin immediately. 3. Culture: All small businesses have a culture. While most are by default, what you want is a culture by design. Why? Culture is the air that your staff breathes – and the values they work by. It is your vision for your business made tangible on a daily basis. Is your small business a fun, engaging place to work? Are people treated with respect? These things make a huge difference.

April 24- Self-Assessment.png

4. Brand: Think of your brand as your culture turned inside out. If your culture is how your business is run internally, your brand is what people see from the outside. The best businesses have a synergy and integrity between their culture and brand. The values of each should be identical.

5. Operations: How is your business run on a day-to-day basis? Is it efficient and effective? Do you treat customers well? Are emails returned promptly and professionally? What about returns? It’s essential not to overlook operations – because your customers surely won’t.

6. Innovation: It doesn’t matter whether you work in a big or small business, great businesses innovate. Innovation may be a new product that shocks the world, or it could just be a new way to serve sushi. Either way, new ideas are exciting, get people jazzed and lead to new business opportunities.

7. Strategic planning: Lastly, the best businesses continue to take their vision, brand, culture and the rest and put them down on paper. They strive to apply their lofty rhetoric to the real world by setting goals and committing to numbers. These visionary leaders don’t lose sight of the big picture, and continue to work toward positioning their business for future success.

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    Names

    The battle was fought in the territory of the monastic
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    The most important source about the Battle of Grunwald is Cronica conflictus Wladislai Regis Poloniae
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    There are few contemporary, reliable sources about the battle, and most were produced
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    German sources include a concise account in the chronicle of Johann von Posilge.
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    Historical background
    Lithuanian Crusade and Polish–Lithuanian union

    Main article: Northern Crusades

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    Territory of the State of the Teutonic Order between 1260
    and 1410; the locations and dates of major battles, including the Battle of Grunwald, are indicated by crossed red swords
    Territory of the State of the Teutonic Order between 1260 and 1410; the locations and dates of major battles,
    including the Battle of Grunwald, are indicated by crossed red swords

    In 1385, Grand Duke Jogaila of Lithuania agreed to marry Queen Jadwiga of Poland in the Union of Kreva.
    Jogaila converted to Christianity and was crowned as the King of Poland (Władysław
    II Jagiełło), thus creating a personal union between the Kingdom of
    Poland and the Grand Duchy of Lithuania. The official Lithuanian conversion to Christianity removed the religious rationale for the order’s activities in the area.[19] Its grand master, Conrad Zöllner
    von Rothenstein, supported by the Hungarian king, Sigismund
    of Luxemburg, responded by publicly contesting the sincerity of Jogaila’s conversion, bringing the charge
    to a papal court.[19] The territorial disputes continued over Samogitia, which had been in Teutonic hands since the Peace of Raciąż of
    1404. Poland also had territorial claims against the Knights in Dobrzyń
    Land and Danzig (Gdańsk), but the two states had been largely at peace since the Treaty of Kalisz
    (1343).[20] The conflict was also motivated by trade considerations: The knights controlled the lower
    reaches of the three largest rivers (the Neman,
    Vistula and Daugava) in Poland and Lithuania.[21]
    War, truce and preparations

    In May 1409, an uprising in Teutonic-held Samogitia started.
    Lithuania supported the uprising and the knights threatened to invade.
    Poland announced its support for the Lithuanian cause and threatened to invade Prussia in return. As Prussian troops evacuated Samogitia, Teutonic Grand Master Ulrich
    von Jungingen declared war on the Kingdom of Poland and the Grand Duchy of Lithuania on 6 August 1409.[22] The Knights
    hoped to defeat Poland and Lithuania separately, and began by
    invading Greater Poland and Kuyavia, catching the Poles by surprise.[23] The Knights burned the castle at Dobrin (Dobrzyń nad Wisłą), captured Bobrowniki after
    a fourteen-day siege, conquered Bydgoszcz (Bromberg)
    and sacked several towns.[24] The Poles organized counterattacks and recaptured Bydgoszcz.[25] The Samogitians attacked Memel (Klaipėda).[23] However, neither
    side was ready for a full-scale war.
    Lithuanians fighting with Teutonic Knights (bas-relief).

    Lithuanians fighting with Teutonic Knights (bas-relief).

    Wenceslaus, King of the Romans, agreed to mediate the dispute.
    A truce was signed on 8 October 1409, and was set to expire on 24 June 1410.[26] Both sides used this time to prepare for war, gathering troops and engaging in diplomatic
    maneuvering. Both sides sent letters and envoys accusing each other of various wrongdoings and threats to Christendom.
    Wenceslaus, who received a gift of 60,000 florins from
    the knights, declared that Samogitia rightfully belonged to the
    knights and only Dobrzyń Land should be returned to Poland.[27]
    The knights also paid 300,000 ducats to Sigismund of Hungary, who had ambitions regarding the Principality of
    Moldavia, for mutual military assistance.[27] Sigismund attempted to break
    the Polish–Lithuanian alliance by offering Vytautas a king’s crown; Vytautas’s acceptance would have violated the terms of the Ostrów Agreement and created Polish-Lithuanian discord.[28] At the same time, Vytautas managed to obtain a truce from the
    Livonian Order.[29]

    By December 1409, Władysław II Jagiełło and Vytautas had agreed on a common strategy: Their armies would unite into a single massive
    force and march together towards Marienburg (Malbork), capital of the Teutonic Knights.[30] The Knights, who took a defensive
    position, did not expect a joint attack, and were preparing for a dual invasion – by the Poles along
    the Vistula River towards Danzig (Gdańsk), and by the
    Lithuanians along the Neman River towards Ragnit (Neman).[3] To counter this perceived threat, Ulrich von Jungingen concentrated
    his forces in Schwetz (Świecie), a central location from where troops could respond to an invasion from any
    direction rather quickly.[31] Sizable garrisons were
    left in the eastern castles of Ragnit, Rhein (Ryn) near Lötzen (Giżycko), and Memel (Klaipėda).[3] To keep their plans secret and mislead the knights, Władysław II Jagiełło and Vytautas organised several raids into border territories, thus forcing
    the knights to keep their troops in place.[30]

    Reply
  274. REALASH Wimpern Serum

    In den ersten Wochen war ich realistisch genug keine Wunder zu erwarten, aber vor allem in den letzten Tagen habe ich
    hoffnungsvoll jeden Tag in den Spiegel geschaut und darauf gewartet, dass ich dort etwas sehe, worauf ich doch so
    sehr hoffe zu sehen. Kennt ihr das, wenn man glaubt etwas zu sehen und dann doch daran zweifelt, weil man sich nicht sicher ist ob man es zu sehr sehen will.
    So stand ich tag täglich unentschlossen da und war kein bisschen schlauer 🙂 Um genau diese Unentschlossenheit endlich abzustellen, wurde es also höchste Zeit
    es objektiv zu beurteilen. Dafür ist der Fotobeweis schließlich
    da 🙂 Also schauen wir uns mal an, was die Kamera als objektiver Beobachter dazu
    sagt.

    Reply
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