Tag Archive: Celebrate the 2015 Markie Award Finalists!

Posted: 27 Feb 2015 03:23 PM PST

It’s that time again! Finalists for the Markie Awards have been announced! Winners will be revealed at the Markie Awards ceremony at during Modern Marketing Experience, April 1, 2015 in Las Vegas. The Markies honor strategic, collaborative, and tactical marketing and sales innovation. Check out the 2015 Markie Award Finalists:

Best Audience Creation
: Cetera Financial Group | Dell Inc. | Sage | Thomson Reuters – Tax & Accounting

Best Cross-Channel Marketing Program
: Cetera Financial Group | Chicago Bears Football Club | Rautaruukki | Twitter

Best Data Activation: 
Ingram Micro | IHS | Rautaruukki | Viajanet

Best Digital Marketing Ecosystem: 
comScore, Inc. | Dell Inc. | FIS | Rockwell Automation

Best Integrated Ad Campaign
: Cole-Parmer | CSC | Klick Health | LifeSize

Best International Campaign
: ADP | F-Secure | Lectra | Rockwell Automation

Best IT-Marketing Collaboration
: Aer Lingus | Dell Inc. | Realestate.com.au | Western Union Business Services

Best Lead Nurturing Program: 
ACTIVE Network | DocuSign, Inc. | LinkedIn | Polycom

Best Social Campaign
: Amadeus | LifeSize | Metia | Micro Focus

Brand Experience of the Year
: Klick Health | Mack Trucks | Thomson Reuters | Twitter

Content is King
: Good Technology | Optum | Telstra | Thermo Fisher Scientific

Customer Centricity: 
Audible.com | Lojas Colombo | Western Digital

CMO’s Marketing Team of the Year
: Cetera Financial Group | LifeSize | Penton | SHIFT Communications

Extraordinary Email
: AirWatch by VMware | B&Q | Telstra | Twitter

Going Mobile
 : Dell Inc. | Rautaruukki

Metrics That Matter: 
FIS | IHS | Nuance Communications, Inc. | Optum

Modern Marketing Leader of the Year: 
Tim Dubroy, Western Union Business Services | Megan Lueders, LifeSize | Neil Rongstad, Rockwell Automation | Rhonda Wunderlin, Penton

Most Creative Marketing Campaign: 
Alaska Communications | Atmel Corporation | Eaton | Zumba

Revenue Growth: 
Chicago Bears Football Club | Cole-Parmer | FIS | Ingram Micro

Rookie of the Year:
 BT Business | ClubCorpUSA | comScore, Inc. | Wiley

Thank you for your submissions. Congratulations to the finalists! Follow the Modern Marketing Experience discussion on Twitter with the hashtag #MME15.

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